3 Comments for “(36) People Quit People, Not Companies”

1. Would it be fair to make a strong connection between truth 36 and the research conducted by Neeli Bendapudi and Venkat Bendapudi regarding “Creating the Living Brand”?

   LIVING BRAND EXCERPT
   “…What company first comes to mind when you think about outstanding customer service? Most of us would single out Nordstrom or Ritz-Carlton or one of the other luxury companies so often showcased in articles on the subject. In fact, it’s easy to conclude from the literature and the lore that top-notch service is the exclusive province of a select few and that any retailer outside that rarefied atmosphere is condemned to offer mediocre service at best.

   But even companies that position themselves for the mass market can provide outstanding customer–employee interactions and profit from them. Their secret? They consider employees their living brand and devote a great deal of time and energy to training and developing them so that they reflect the brand’s core values. In fact, these companies make as much effort to groom employees as they do to develop pithy messages about what the brand is and does…”

   Posted by Gerald on August 6th, 2006 at 9:49 pm

2. Yep, sure is fair to draw a connection between the two. Managers that “live the brand” are more likely to have teams that are also living the brand. Plus, these “living brand” Managers are developing employees down the succession ladder to “live the brand.” Quite a virtuous cycle.

   Gerald … thanks for drawing that connection.

   johnmoore

   Posted by johnmoore on August 7th, 2006 at 1:17 am

3. Hi, there.

   Ths issue is still how to tell a “good manager” than (from?) a “bad manager.” If the “living brand” manager is a good one, then what’s the bad one doing? “Betraying” the brand, chances are…?! How can you tell that?

   From: A Japanese Serendipity Trainer in Educ/Mgmt

   Posted by KyariKon on October 18th, 2006 at 4:39 pm

Leave a Reply

You must be logged in to post a comment.