Notes & Updates
Jan. 7. 2008 | Starbucks stock value fell 48% in 2007 and the company reported its first every year-over-year drop in customer traffic. Jim Donald is out as CEO and Howard Schultz is back as CEO.|read more
Preview Tribal Knowledge
Read the TRIBAL KNOWLEDGE Manifesto
Sample the book by sampling this Manifesto. I’ve distilled 10 core lessons from the book into a super-snappy 24-page Manifesto that’s designed to get you thinking differently about your business. |read more
Discuss the Tribal Truths
TRIBAL KNOWLEDGE is more than just a book—it’s the beginning of a conversation between you, me, and others. I say this because we have the opportunity to share comments, opinions, and rebuttals on everything written in the book. To spark discussion with those who’ve read TRIBAL KNOWLEDGE and with those who’ve yet to read it, I’ve included tidbits from each of the 47 TRIBAL TRUTHS detailed in the book.
There’s much to explore here so dig in and dig around. Comments are more than welcomed—they are expected! Enjoy.
read/commentExtras & Links
Fascinating conversation about current goings-on with Starbucks|read more
Starbucks-related posts from BRAND AUTOPSY
Articles, links, and commentary|read more
The Starbucks Executive Bookshelf
Read what Starbucks executives have read|read more
